A campaign program that delivers product and service information to over 1 million local members, encourages purchases and usage, and collects surveys to help build a PDCA cycle.
Point Back Campaign Flow
A campaign that allows performance-based promotion and customer satisfaction surveys simultaneously. Licorice users earn points by submitting reviews and evaluations of products and services (including stores), uploading receipt images, product images, and optional SNS posts.

Examples of Point Back Campaign Usage
Product Promotion
Utilize feedback from users who have purchased products to refine the PDCA cycle. Various effects can be expected, such as understanding market trends, increasing product awareness, and enhancing customer loyalty.
Restaurants & Hotels
Information can be distributed exclusively to users within a specific business area. Campaigns can be conducted from a single store with a small budget. This can also be used for undercover surveys without informing employees about the campaign details.
Salons & Beauty Shops
Encourage visits by specifying age, gender, and location. The collected reviews can be reused on social media. Continuous use on a weekly or monthly basis allows for periodic service quality assessments.
SNS Engagement
Encourage engagement by setting SNS access as a required user action. Combine this with product or service promotions to cultivate loyal fans.
Free Consultation & Quotation Request
We will listen to your challenges via a visit or online meeting and propose solutions.
Survey Report
We publicly release some of our independently conducted research reports on Indonesia and Vietnam.